GeForce NOW
Powered by Pentanet
“We love working with Goto game. Not only are they absolute legends to deal with, but their creators are professional in their executions and always go above and beyond for performance. NVIDIA ANZ introduced us to the GTG team to work on single campaign to promote GeForce NOW in Australia, and we were so impressed that we now enjoy an ongoing relationship with their influencers and content creators.”
Alison Balch – Pentanet – Chief Marketing Officer
490K+
Video Views
Building
Awareness
Software
Promotion
Content
Creation
Introduction
Pentanet is an Australian telecommunications, cloud gaming and esport company based in Western Australia. In 2021, Pentanet was announced as the exclusive Australian partner for NVIDIA GeForce NOW cloud gaming, a testament to the company’s foundation in gaming.
GeForce NOW instantly transforms nearly any laptop, desktop, Mac, SHIELD TV, Android device, iPhone, or iPad into the premium PC gaming rig of your dreams. You can play even the most demanding PC games seamlessly across any of your supported devices.
NVIDIA ANZ introduced Pentanet to Goto game and we worked together to build this amazing campaign.
The Challenge
GeForce Now Powered by Pentanet was looking to build an influencer campaign in Australia to educate, inform and introduce a new way of playing games using cloud technology. Finding the right content creators with the right audience was key in delivering this campaign. A positive sentiment with an Australian based audience targeting gamers who would be interested in a new way to the game.
Providing an alternative solution to those that want to play PC games on the go, via their mobile, laptop or low-end PCs.
The Solution
Goto game worked closely with Pentanet to identify key influencers and creators that would work well with the GeForce NOW service.
We ensured the creators played the games available on the service and could showcase the benefits of cloud gaming.
This resulted in over 20 pieces of content across Facebook, TikTok, YouTube and Twitter.
successful Campaigns
June 2023 Campaign
Building further campaigns with the creators that were performing well and working with new creators to showcase everything GeForce Now has to offer.
149%
Achieved of Target
374K+
Total Views
April 2023 Campaign
After several on-going campaigns, we reached out to get several more creators on-board to share their experience in new and interesting ways.
120%
Achieved of Target
599K+
Total Views
June 2022 Campaign
Working with Apex Legends content Creator Lucky Chappy, we achieved some amazing ad integrations across Facebook Gaming, TikTok and X (formerly known as Twitter).
265%
Achieved of Target
460K+
Total Views
Video
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